Art & Copy.
Design & Edit.
Form & Content.
Whatever you call them, the balance of these two elements is essential for engaging and effective communication. Whether your goal is marketing, branding, or editorial storytelling, conveying your message visually and verbally is the only way to get there.
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Form & Content Creative is an independent visual communication studio created by Jen Masseau. I believe that uniting striking visuals with on-brand copy is the key to creating a connection that resonates with your audience. To achieve this, I approach every project with both the eye of a designer and the mind of an editor, in order to share your unique story effectively from all angles.
HERE'S WHAT I CAN DO FOR YOU:
Brand Marketing
/ Identity Development
/ Logo Design
/ Promotional Materials
/ Social Media Strategy
/ Product Packaging
Content Creation
/ Copy Writing and Editing
/ Story Packaging
/ Creative Direction
/ Layout Design
/ Photo Styling
Previous Work
Photo: Scarlet O'Neill
HI, I'M JEN MASSEAU.
I am an experienced designer and editor with a love of typography and a knack for trend spotting. With a formal education in both communications and graphic design, I take a holistic approach to brand storytelling to create identities and content that are unified and compelling.
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Over the past ten years, I've worked at and contributed to many of Canada's leading lifestyle magazines and digital media outlets, such as House & Home, Glow, Best Health, The Kit, Flare, Wedding Bells, Cosmetics and Canadian Living. I've also worked with a variety of freelance clients (both big and small!) as a content creator, designer, and social media consultant.
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I am based in Toronto, Canada. When I'm not dreaming up creative content and hunting for the lastest trends, I'm most likely cooking up a new recipe, tending to my ever-growing collection of houseplants, or seeking inspiration abroad.